Data duped : how to avoid being hoodwinked by misinformation Cover Image

Book

Data duped : how to avoid being hoodwinked by misinformation / Derek W. Gibson and Jeffrey D. Camm.

Gibson, Derek W., 1968- (author.). Camm, Jeffrey D., 1958- (author.).

Summary:

"We are commonly deceived by numbers in our everyday lives. From lotteries, product warranties, and weight loss fads to misleading headlines and social media posts, there is no shortage of confusing or misleading information. Numbers are used to manipulate our decisions and impact our lives in ways that may not be immediately apparent. Data Duped: How to Avoid Being Hoodwinked by Misinformation will help you avoid being fooled by these messages and to develop a sense of "data defense" by learning what types of questions to ask and how to maintain a healthy level of curiosity and data skepticism."--Back cover.

Record details

ISBN: 9781538179147
ISBN: 1538179148
Physical Description: vii, 237 pages : illustrations ; 23 cm
Publisher: Lanham, Maryland : Rowman & Littlefield, an imprint of the Rowman & Littlefield Publishing Group, Inc., [2023]

Content descriptions

Bibliography, etc. Note:

Includes bibliographical references and index.

Formatted Contents Note:

Who are you? -- The data age and you -- Data defense strategies -- Data duped in media : reality checks for news and marketing -- Everyday decisions -- Making big decisions -- Analytics at work : how to be a better decision maker, look smart, and impress your boss -- All the patterns we shall see : how our beliefs and bias can cloud our decisions -- Calling out the data dupe : addressing misleading data and changing people's beliefs -- Put a little data in your life.